Our Parking Promise

Clean, Safe, Hospitable and Professional, with a commitment to reinvesting in downtown.


About DTSB Parking

An unorthodox parking program that is guaranteed to be clean, safe, hospitable and professional, with a commitment to investing in the advancement of Downtown South Bend.

The Downtown South Bend Parking Promise is more than a logo, a tag line or a flash in the pan promotion. It’s a written guarantee of our commitment to delivering an unconventional and highly functional parking program. Our desire is to consistently exceed your expectations in caring for both the physical environment and for you – whether you’re a visitor, customer or employee. You can read more about our Parking Promise below, and the philosophy behind it.


Great first impressions start with appearance.      

Parking Ambassadors who patrol the streets are utilized to remove litter and debris along their routes
Graffiti removed with 24 hours of appearance
Daily cleaning of all elevator cabs, stairwells, doors, and trash receptacles
Frequent attention  to touch up paint on all surfaces and equipment
Special standards ensure attention to detail cleaning in all areas (ex. gum removal)
Care for exterior landscaping – including planting, watering, and pruning
Daily/Weekly/Monthly cleaning standards tracked via locally & regionally managed log
Maintenance and cleaning equipment stored out of sight
Overnight maintenance ensures cleaning when garages are least occupied


The safety and security of every parker is, without question, our top priority.

Safety escorts available to those walking to and from vehicles during evening hours
Parking maintenance/security staffed 24 hours per day, 7 days per week
Parking garage light bulb outages replaced within 24 hours
Staff trained extensively to address and deter vagrancy and panhandling issues
Guard tour system ensures safety patrols hit every garage deck hourly
Parking Ambassadors trained in First Aid and CPR
Distribution of educational safety collateral
Ambassadors connected via 2-way radios and cell phones
Prime attention givento potential safety hazards and code violations
Prompt and efficient snow and ice abatement strategies


Downtown isn’t defined simply as a place with buildings, stores and restaurants. It is about the experience encountered by customers, visitors, residents and employees.

Parking Ambassadors carry downtown maps and are thoroughly trained on local directions as well as stores, restaurants, attractions, hours, prices, and events
Parking Ambassadors trained with retail hospitality mentality and are encouraged to find meaningful ways to improve someone’s downtown experience
Flexible parking standards applied to out-of-county visitors during non-peak hours via a hospitable ticketing system
Enforcement Ambassadors earn goodwill by focusing on continual engagements to deliver smiles and greetings to as many people as possible
Parking Ambassadors trained with motor vehicle assist skills, such battery  jumping  and tire changing
Interior garage space represents opportunities to paint a hospitable and inviting downtown image
Quarterly “Parker Appreciation Day” with  free newspapers, coffee or candies
Seasonal and holiday décor adorn the parking facilities
Introduction of a parker rewards program


Highly prepared to exceed expectations.

Utmost uniform standards –  khaki pants, red polo shirts, jackets, belts, hats, black shoes and an extreme level of attention to detail in look
Standards of conduct are highest in industry – no chewing gum, no using cell phones or headphones, no drinking soda, etc.
Receipts are given for all transactions, cash handling is highly audited, and bookkeeping is redundant
Extensive training ensures Parking Ambassadors are equipped to professionally handle a vast variety of scenarios and issues
Hiring, interviewing and background/drug screening process is standardized nationally
On-going, weekly staff training is nationally supported with a local focus
Equipment is professionally branded and well-maintained
High-quality metrics and reporting standards are locally defined and expertly delivered

Reinvesting in Downtown

A program that cares for its users and surroundings.

A renewal fund will be established to specifically allow for parking experience enhancements such as signage, music systems, way-finding, displays, décor, etc.
Frequent customer surveying will ensure all needs are being met, and identify areas for improvement
A downtown parking committee will be formed to ensure stakeholder voices are recognized
Quarterly Downtown South Bend parking e-newsletter will keep parkers engaged and informed
Industry best practices and innovative ideas will keep Downtown South Bend’s parking program among the best in the country